SUN PRODUCTS Launch 2017
- DATE: 19th April 2017
- WHERE: The Westin Palace, Milan
- CUSTOMER: Angstrom, the sun product brand based on a proper and scientific suntan approach, which is inspired by the name of the notorious scientist A.J. ANGSTROM, who dedicated his own life, in the nineteenth century, to study the sun light
- PARTICIPANTS: 100 people between journalists and pharmacists
- DETAILS: The product launch took place in the elegant Giardino room at The Westin Palace Hotel, close by the fancy Ivory terrace, with sunlight, a funny photowall and delicious summer meals. The presentation was focus on the “skin suncare” with new products, scientifically approved for every kind of skin.